Criteria Coffee By Craig

Criteria Coffee

Criteria Coffee offers seasonally picked coffees that are of superior quality, responsibly sourced and roasted in Melbourne for the world to enjoy. Produced by a team of multi-award-winning coffee experts, each blend is processed in their signature roast style to bring out maximum flavour.  Founded by Craig Simon, a veteran of Australian coffee, Craig has played an instrumental role in elevating our countries appreciation for what is no longer considered as a ‘functional beverage’. Craig has represented our country three times on the World Barista Competition stage, achieving recognition of his coffee evaluation skills as Australia’s first Q-Grade Instructor (one of 50 positions held worldwide). Criteria is dedicated to producing coffee that exceeds expectations and inspires a community of coffee enthusiasts and professionals, with a commitment to sharing not only amazing tasting products, but the skills and know-how to achieve your own coffee goals.

Roaster's coffee

While we all love the unique expression of a single-origin coffee, sometimes a blend of origins on the espresso machine is a thing of beauty. This blend brings a depth of flavour which is often difficult to achieve with cherries from one farm. The Crowd Pleaser blend combines the ripe red fruits of a natural process Ethiopian coffee and the deeper chocolate tones of a smooth Brazilian coffee, put together in a ratio that allows both to shine and complement one another. This blend will deliver flavours of chocolate and cherry through both espresso and milk.

Blend
Chocolate